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General instructions

How to find your product feed URL, add it to the app and what to do if the app shows an error.

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Written by Admin

To advertise your products, we need your product XML feed in the Google Shopping format. Below you'll find how to find your feed and add it to the Tanganica app.

Tanganica detects your store's platform when you register. If it can't detect it, the setup guide asks you in the Upload your products step: Which platform is your e-shop on? Choose your platform and the guide shows you the quickest way to connect your products; for Shopify, that's connecting your store. If your platform isn't in the list, choose Other / custom solution and follow this guide. You can change your choice with Change platform. You add the tracking code following the steps for your platform, which you'll find in the setup guide under Choose your platform.

1. Find your feed URL

A product XML feed is a file with information about your products, such as name, price, availability and images. It takes the form of a URL, for example: https://www.myshop.com/feed.xml

Where to find the feed:

  • In your store administration, usually under sections such as Exports, Marketing, Google Shopping, Product feeds or XML feeds.

  • From your developer or store administrator.

  • If you already send a feed to Google Merchant Center, you can use the same link.

You'll find the steps for your specific platform in the Connect your store section. If you don't have a feed yet, read the article I have no XML feed, what should I do?

2. Add the feed to the app

  1. Copy the full feed URL.

  2. Paste it during registration in the account setup guide, or at any time later in the app under Settings.

  3. Confirm and save.

Tanganica loads the feed once a day, overnight. If the feed is fine, your products will appear in the app by the next day at the latest.

3. If the app shows an error

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